Here we are, half way through the NASCAR Chase season! This year's NASCAR Chase feature Kid Rock and his new album's songs as the image for the weekly race openings on ESPN.
These openings are very much script driven and my job consist in the creation of the atmosphere for each piece. Using the Autodesk Flame, I pass each edit through a spot color correction process separating all the different key elements of the scene. This way I have individual tonality control over each element and let me bring out what needs more visual relevance.
Some few effects are also part of these weekly jobs like replacing skies, adding lights or correcting noise in some scenes. The idea is to create a warm Americana feel proper to NASCAR that is there just framing the story and not being intrusive.